Inventory Counts
Recently we started showing how many pieces of each product are available on the product page. Check out our USB to IDE Adapter and look under the “Add to Cart” button - pretty slick, huh?
We are just experimenting with this right now - if our conversion rate improves even slightly we will probably continue doing this indefinitely.
8:54 am
6 Comments »
RSS feed for comments on this post.
| TrackBack URI
You can also bookmark
this on del.icio.us or check the cosmos
We have been showing quantity on hand for a few years now. The question to ask is why not show your actual quantity on hand. How many businesses can you name that built long term value hiding information from customers?
Comment by Dustin Robertson — March 16, 2006 @ 10:27 pm
Dustin,
Good point - the only reason that I can see for an internet retailer not to show the quantity on hand is in the event that the retailer does not actually carry large quantities of goods but has access to them (through drop-ship agreements, etc.)
There are ways around this, however - we are considering adding an explanation that we can source higher quantities if the customer is looking for more - if anybody has any insight on this please share.
Thanks,
Preston
Comment by admin — March 16, 2006 @ 10:32 pm
[…] Back in March we experimented with providing inventory counts here at Sewell. A few months ago we decided against providing the inventory counts and I figured I would share our reasoning for anybody else out there wondering if this will improve their conversion rate. […]
Pingback by The Preston Blog - An internet marketing blog for internet retailers » Why we discontinued “Inventory Counts” — October 1, 2006 @ 7:05 pm
[…] don’t know), we have experimented with a few things over the past few years. We have tried showing in-stock quantities, 360 degree views (see the Phoebus, next to enlarge image), a support blog, a tech forum and […]
Pingback by Social features for internet retailers Internet Marketing for Internet Retail : The Preston Blog — March 20, 2008 @ 5:04 pm
[…] don’t know), we have experimented with a few things over the past few years. We have tried showing in-stock quantities, 360 degree views (see the Phoebus, next to enlarge image), a support blog, a tech forum and […]
Pingback by gift2visa » Blog Archive » Preston Wily: Social features for internet retailers — April 28, 2008 @ 5:49 am
[…] don’t know), we have experimented with a few things over the past few years. We have tried showing in-stock quantities, 360 degree views (see the Phoebus, next to enlarge image), a support blog, a tech forum and […]
Pingback by British Columbia on Internet » Preston Wily: Social features for internet retailers — May 14, 2008 @ 3:41 am