NBC’s misleading radio ad

I was listening to the radio on my way to work the other day and I heard some “radio announcers” talking about what was going to be on TV that night. I knew they weren’t the regular morning show hosts so I was wondering what was going on.

I quickly realized that they were talking about NBC programming that was going to be on that night and I figured that it was some kind of creative ad designed to sound like a normal morning show. Then one of their “hosts” said “I hope that NBC doesn’t screw this show up…” That made me think that it probably wasn’t an NBC ad.

Apparently NBC anticipated that most people would be fooled as I was by throwing in a derogatory comment. Sure enough it was an NBC advertisement trying to pawn itself off as an independent review - I think this is pretty misleading and NBC is taking a big gamble that their viewers won’t be smart enough to figure out what they are trying to do. I’m not sure that this breaks an advertising code of ethics but it definitely smells fishy.

1:07 pm

2 Comments »

  1. Seriously though, what programming does NBC have? ER? The apprentice? Joey? Will and Grace? I mean, their audience isn’t exactly an intelligent bunch.

    Comment by Sam — March 6, 2006 @ 2:59 pm

  2. Look at you, sam - I know for a fact that you are a deal or no deal junkie…

    Comment by admin — March 6, 2006 @ 3:01 pm

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